Strung Out on Shiny Objects

The blog and podcast featuring social communications news, links, quotes and thoughts from Kevin Hunt, the Social Media Manager for Global Communications at General Mills.
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When confronted with the chance to join yet another social network, then, ask yourself whether it gives you the chance to do something new and different. If not, it might be better to let others be Guinea pigs and only jump in after something new has proven to be deserving of your attention.